Sony BRAVIA XR-75X90L 74.5" 4K HDR Smart TV with Cognitive Processor XR (2023)
Experience stunning visual clarity with the Sony BRAVIA XR-75X90L, a 74.5-inch masterpiece featuring Full Array LED technology and powered by the advanced Cognitive Processor XR™. This 2023 model delivers breathtaking 4K HDR content with exceptional contrast, precise local dimming, and over a billion colors through XR Triluminos Pro™ technology.
Revolutionary Picture Quality and Processing
The XR-75X90L utilizes Full Array LED with local dimming structure to deliver deep blacks and bright highlights. The Cognitive Processor XR™ precisely balances light across the screen, while XR Contrast Booster optimizes peak brightness for sublime depth and detail. Experience reduced noise and minimal blur with XR Clear Image technology, ensuring crystal-clear broadcast and streaming content.
Premium Gaming and Entertainment Features
Designed for next-gen gaming, this TV includes Auto Low Latency Mode (ALLM) and dedicated Game Mode for responsive gameplay. The 4K 120Hz panel supports multiple HDR formats including Dolby Vision, HDR10, and HLG. Enjoy seamless streaming with built-in Google TV, offering access to Netflix, Disney+, Amazon Prime, and more.
Advanced Audio Technology
Immerse yourself in 30W of audio power featuring Dolby Atmos, DTS, and S-Force Front Surround sound. Sound positioning tweeters ensure perfect audio-visual synchronization, while the S-Master digital amplifier delivers clear, dynamic sound.
Smart Home Integration and Connectivity
Control your entertainment effortlessly with multiple voice assistant options including Google Assistant, Siri, and Apple HomeKit. Connect your devices through 4 HDMI ports, USB inputs, and enjoy wireless streaming via Wi-Fi, Bluetooth, and Chromecast built-in.
Technical Specifications
Screen Size
74.5 inches (189.2 cm)
Resolution
4K UHD (3840 x 2160)
Viewing Angle
178° (Horizontal and Vertical)
Dimensions (W x H x D) without stand
65.7" x 37.8" x 2.3"
Weight
78.04 lbs (without stand)
General Information
Manufacturer
Sony Corporation
Manufacturer Part Number
XR75X90L
Brand Name
Sony
Product Model
XR-75X90L
Product Name
BRAVIA XR 75'' Class X90L Full Array LED 4K HDR Google TV (2023)
Product Type
Smart LED-LCD TV
Technical Information
Model Year
2023
Screen Size Class
75''
Viewable Screen Size
74.5''
Backlight Technology
Full Array LED
Horizontal Viewing Angle
178°
Vertical Viewing Angle
178°
Aspect Ratio
16:9
Interactive Features
Voice Assistant
Features
Miracast Technology,Sport Mode,Local Dimming,Down Firing Speaker,Screen Mirroring,Dynamic Backlight Control,Picture on Picture,Closed Caption,Auto Power Off,On/Off Timer,Sleep Timer,Parental Control,Chromecast,Dynamic Contrast Enhancer,RF Antenna Input,Auto Volume Control,Audio Return Channel (ARC),S-Master digital Amplifier,Power Saving Mode,Progressive Scan,High Dynamic Range (HDR),Cognitive Processor XR,TRILUMINOS Pro Display,Game Mode,Auto Low Latency Mode (ALLM),Dolby Vision,4K Upscaling
High Dynamic Range (HDR) Type
HDR10,HLG
Electronic Program Guide
Yes
PC Streaming
Yes
Internet Access
Yes
Streaming Service
YouTube,AirPlay,Amazon Prime,Disney+,Spotify,Apple TV,Netflix,HBO Max,YouTube Music
Virtual Assistant Supported
Google Assistant,Siri,Apple HomeKit
Video
Video Signal Standard
4K UHDTV
Maximum Resolution
3840 x 2160
Scan Format
2160p
Audio
RMS Output Power
30 W
Sound System
Dolby Atmos,S-Force Front Surround,Surround Sound,DTS
Network & Communication
Ethernet
Yes
Wireless LAN
Yes
Interfaces/Ports
HDMI
Yes
Total Number of HDMI Ports
4
USB
Yes
Power Description
Input Voltage
230 V AC,120 V AC
Input Frequency
60 Hz
Physical Characteristics
Product Color
Dark Silver
Stand Color
Dark Silver
VESA Mount Compatible
Yes
VESA Mount Standard
300 x 300
Mount Type
Wall Mount
Height
37.8''
Width
65.7''
Depth
2.3''
Height with Stand
39.06''
Width with Stand
65.67''
Depth with Stand
15.55''
Weight (Approximate)
78.04 lb
Weight with Stand (Approximate)
80.69 lb
Return Policy
Time to Return
Standard Return Policy
We offer a hassle-free 30-day returns policy for domestic (US) orders, excluding non-refundable items. Refund or Replacement within 30 days of the delivery date. All products that fall under the Standard Return
Policy
qualify for our 30-Day Hassle-Free Returns. Please see the section above for more details.
Replacement Only Return Policy
Replacement within 30 days of the delivery date.
Manufacturer Only Return Policy
Covered by the manufacturer's warranty.
Please refer to the terms and conditions for the manufacturer's warranty or contact the manufacturer.
Holiday Extended Return Policies
Extended Holiday Return Policy.
Qualifying purchases of products displaying the " Extended Holiday
Return Policy ",
from November 1st, 2023 to December 25, 2023, are eligible for a Refund or Replacement until January 31,
2024.
Extended Holiday Replacement-Only Return Policy
Qualifying purchases of products displaying the " Extended Holiday
Replacement-Only Return Policy ",
from November 1st, 2023 to December 25, 2023, are eligible for a Replacement until January 31, 2024.
Breathtaking Clarity with Full Array LED Technology
Experience the pinnacle of visual excellence with Sony's X90L Full Array LED display. The advanced LED backlighting system works in perfect harmony with the Cognitive Processor XR to deliver stunning contrast and remarkable brightness in every scene.
Technical Specifications
🎯 Full Array LED with local dimming
✨ XR Contrast Booster
🌈 XR Triluminos Pro
Applications
🎬 Premium movie viewing
🎮 Next-gen gaming
📺 Sports broadcasting
Slim Profile Excellence
Marvel at the X90L's sophisticated slim design that seamlessly blends into any living space. The sleek profile houses powerful processing capabilities while maintaining an elegant presence.
Technical Specifications
📏 2.3-inch slim profile
🎨 Premium finish
🏗️ Durable construction
Applications
🏠 Modern home integration
🎯 Flexible mounting options
✨ Space-saving design
Intelligent Cable Management
Every detail of the X90L's design serves a purpose, from the organized port layout to the thoughtful cable management system. The rear panel features a precision-engineered grid pattern for optimal heat dissipation.
Technical Specifications
🔌 Strategic port placement
📡 Advanced ventilation system
🌡️ Thermal optimization
Applications
🎮 Clean gaming setup
🎵 Organized entertainment center
📱 Streamlined connectivity
Minimalist Stand Design
The X90L's premium stand combines stability with style, featuring a refined dark silver finish that complements the display's elegant aesthetic. The low-profile design ensures focus remains on the stunning picture quality.
Technical Specifications
💪 Sturdy aluminum construction
🎨 Premium metallic finish
⚖️ Perfect weight distribution
Applications
🏠 Stable furniture placement
✨ Designer interior matching
🎯 Optimal viewing height
Immersive Viewing Angle
Experience consistent picture quality from any seat with the X90L's wide viewing angle technology. Colors remain vivid and contrast stays sharp even when viewing from the sides.
Technical Specifications
👀 178-degree viewing angle
🌈 Color consistency technology
✨ Anti-glare coating
Applications
🎭 Group movie watching
🎮 Multiplayer gaming
🏠 Large room placement
Bezel-Less Beauty
The X90L's virtually bezel-less design creates an edge-to-edge picture that draws you into the action. The seamless integration of screen and frame delivers a truly immersive viewing experience.
Technical Specifications
📺 Micro-edge bezel
🎨 Seamless screen integration
✨ Premium finish
Applications
🎬 Cinematic experience
🎮 Immersive gaming
🏠 Modern aesthetic
Picture Perfect Processing
The Cognitive Processor XR analyzes content in real-time, adjusting contrast, color, and clarity for the most lifelike picture possible. Every scene is optimized for maximum visual impact.
Technical Specifications
🧠 Cognitive Processor XR
✨ Real-time optimization
🎨 Advanced color processing
Applications
🎬 HDR content viewing
📺 Sports broadcasting
🎮 Gaming graphics
Superior Sound Integration
Hidden speakers and acoustic optimization create an immersive audio experience that matches the stunning visual performance. Sound follows the action on screen for true audio-visual harmony.
Technical Specifications
🔊 30W audio output
🎵 Acoustic auto-calibration
🎚️ S-Force Front Surround
Applications
🎭 Theater-like experience
🎮 Immersive gaming audio
🎵 Music streaming
Smart Connectivity Hub
Every port and connection is thoughtfully placed for easy access and clean cable management. The X90L makes it simple to connect all your entertainment devices while maintaining a organized setup.
Technical Specifications
🔌 4K 120Hz HDMI 2.1 ports
📡 Wi-Fi 6 compatibility
🎮 Auto low latency mode
Applications
🎮 Next-gen gaming setup
🎵 Audio system integration
📱 Smart home connectivity
Crystal Clear Detail
Experience unprecedented clarity with the X90L's 4K resolution and advanced upscaling technology. Every pixel is optimized for maximum detail and sharpness.
Technical Specifications
📺 4K resolution
🔍 XR 4K upscaling
✨ Clear image enhancement
Applications
🎬 4K movie playback
📸 Photo viewing
🎮 High-detail gaming
FAQ
The Sony BRAVIA XR-75X90L features a 74.5" Full Array LED display with 4K resolution (3840 x 2160). It's powered by the Cognitive Processor XR and includes XR Triluminos Pro for enhanced color reproduction with over a billion colors. The TV supports multiple HDR formats including HDR10, HLG, and Dolby Vision. The Full Array LED with local dimming structure provides precise contrast control, while XR Contrast Booster balances light across the screen for higher peak brightness and deeper blacks.
The TV runs on Google TV platform and supports multiple streaming services including Netflix, Amazon Prime, Disney+, HBO Max, YouTube, Apple TV, and Spotify. It includes built-in Chromecast and AirPlay functionality for screen mirroring. The TV features voice control through multiple virtual assistants including Google Assistant, Siri, and Apple HomeKit. It has both Wi-Fi and Ethernet connectivity for stable internet access, making it a comprehensive smart entertainment hub.
The Sony BRAVIA XR-75X90L is optimized for gaming with features like dedicated Game Mode and Auto Low Latency Mode (ALLM) for reduced input lag. It's specifically designed to pair with PlayStation 5 for enhanced gaming experience. The TV's XR OLED Motion technology helps reduce blur in fast-moving scenes, while the Cognitive Processor XR ensures smooth action and clear graphics. The 4K resolution at 120Hz capability provides sharp, fluid gaming visuals.
The TV features a powerful 30W RMS audio system with multiple advanced sound technologies. It supports Dolby Atmos for immersive 3D sound, S-Force Front Surround, and DTS for enhanced audio experience. The TV includes sound positioning tweeters that work alongside the TV speakers to ensure audio aligns precisely with the on-screen action. It also features S-Master digital Amplifier and Auto Volume Control for consistent, high-quality sound output.
The Sony BRAVIA XR-75X90L offers comprehensive connectivity options including 4 HDMI ports, USB ports, Ethernet connection, and wireless LAN. It supports Audio Return Channel (ARC) for seamless soundbar integration. The TV includes RF antenna input for traditional TV reception, and features Miracast technology and screen mirroring capabilities. It's compatible with various streaming devices and supports both 120V and 230V power inputs at 60Hz.
The TV is VESA mount compatible with a 300 x 300 standard for wall mounting. Without the stand, it measures 65.7" width x 37.8" height x 2.3" depth and weighs 78.04 lbs. With the stand attached, dimensions increase to 65.67" width x 39.06" height x 15.55" depth, with a weight of 80.69 lbs. The TV and stand come in Dark Silver finish, featuring a minimalist design that fuses the screen and bezel into a single slate.
The TV employs several advanced picture enhancement technologies including XR 4K Upscaling that converts lower resolution content close to 4K quality. It features XR Clear Image technology that reduces noise and blur using zone division and dynamic frame analysis. The XR Contrast Booster precisely balances light across the screen, while XR Triluminos Pro ensures accurate color reproduction. The Cognitive Processor XR powers these features to deliver optimal picture quality with realistic depth and detail.
The Sony BRAVIA XR-75X90L includes several energy-efficient features such as Power Saving Mode and Auto Power Off functionality. It comes with an On/Off Timer and Sleep Timer for energy management. The TV is engineered with environmental considerations in mind, following Sony's commitment to sustainable design practices. The Dynamic Backlight Control helps optimize power consumption while maintaining picture quality.